In her mind, she had a strategy to scale her business, but she wasn’t doing anything to initiate the process. However, there was a hole in her plan: the physician only had a certain number of hours in her day to see clients, which limited her ability to scale her practice.
In essence, her business strategy was to continue doing what she was doing. The physician had a physical office that was receiving a consistent number of referrals, so she didn’t need to worry about getting more clients. This concept is illustrated in an example Malorie shared about a functional medicine physician. If your strategy for business only stays on paper-or worse, in your head-you aren’t going to see the results you want. Why? It’s because, 9 times out of 10, they haven’t activated their strategy. The key word here, though, is “doing.” In many cases, business owners have created a strategy but are still not making the money they should be making. The Basics Of StrategyĪt its core, strategy boils down to what you are doing and why. Malorie shared with us her key pillars to building a strategy that will work for any business and turn action into revenue and growth. Malorie Tadimi, a top business analyst and founder of Tadimi Group LLC, helps clients create business strategies and make a lot of money by implementing them. Your problem may lie in that you don’t have an actionable business strategy in place. But after months or years of doing the same work day in and day out, you still aren’t seeing the financial results you want. Does this situation sound familiar? You’ve spent time growing your business, developing a stable client base and planning on expanding.
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